• Client

    SoGlam!
  • Services

    Content Production & Social Media Management
  • Market

    Italy

Social Media Management and content production for social media– B2B e B2C

Context

A sophisticated and retrò brand identity, SoGlam! is franchise that is part of the Wella Professionals group.

  • Social Brand Identity
  • Social Media Management
  • Content Production
  • Website design

Solution

Part of the strategy is to launch SoGlam! on digital world, Figmenta designed and developed the official website for the Italian market.

To increase the brand awareness and the number of hairstylists associated with the group, Figmenta launched the brand on social media by taking care of its image through content creation.