Figmenta announces its newest client Viero

Figmenta is pleased to announce its newest client, Viero, an Italian brand of excellence with 50 years of history in the market. The brand represents the highest quality of decorative finishes and plasters, providing  a superior quality product for the world of design and architecture worldwide.



From now on we will manage the brand’s digital communication and platforms.

The main objectives of this renovation are the increase in the brand awareness and the creation of a professional dialogue between the brand and its well informed audience.

The pivotal point of the strategy


The pivotal point of the whole strategy will be the communication of the brand’s values and quality, by offering inspirational content that portrays the essence of the entire world of Viero. From catalogue images, to events, partnerships and special projects, engaging with a particular visual focus on the final effect and performance of the products.


Figmenta and Viero, a partnership meant to create and inspire a community passionate about art, architecture and design. Stay tuned!