P&G Prestige
From personal care to body care to home care, P&G Prestige offers hair, laundry and oral care products. The P&G Prestige offers are aimed at customers worldwide.
Client
P&G Prestige
Settore
Lifestyle
Activities
B2B Communication
Web Analytics
Content Production
CRM
Objective
The aim of the project is to advise P&G Prestige by sharing relevant data on digital and e-commerce strategies in the luxury sector.
Solution
We managed a series of seminars and workshops named “Luxe & Digital” that showed the best solutions related to digital communication strategy and e-commerce insights into the fashion and luxury sector. The seminars were related to a series of case studies explaining the best strategies, focusing on technology, the platforms used and the latest trends.