Figmenta Wins Beauty & Fashion Agency of the Year – Second Time in Three Years

Figmenta, Milan’s leading digital marketing agency specializing in the luxury beauty and fashion industries, has once again been honored with the LUXlife “Beauty & Fashion Advertising Agency of the Year – Italy” award for 2024. This marks the second time in just three years that Figmenta has received this prestigious recognition, underscoring its unwavering commitment to innovation, creativity, and exceptional service.

Consistent Excellence in Beauty & Fashion Marketing

Winning this award for the second time is a significant achievement for Figmenta, showcasing not only the agency’s consistency but also its ability to continually set new standards in the ever-evolving landscape of beauty and fashion marketing. It highlights the agency’s enduring excellence in delivering cutting-edge digital solutions that drive real results for luxury brands.

Expertise Across Beauty Sectors and Strategic Growth

One of the key reasons behind Figmenta’s success is its expertise across multiple beauty sectors. Initially renowned for its specialization in skincare, cosmetics, and haircare, Figmenta has now strategically expanded its services to include fragrance marketing.

Specialized in skincare, cosmetics, and haircare
Newly expanded expertise in fragrance marketing
Comprehensive digital marketing solutions

This growth demonstrates the agency’s ability to adapt to shifting market demands and its deep understanding of the diverse needs of the beauty industry.

Consistent Results and Client-Centric Solutions

Figmenta’s ongoing success is driven by its consistent delivery of exceptional results. The agency has helped numerous luxury and fashion brands achieve their marketing objectives through:

Social media strategy
Influencer marketing
Performance marketing
Web and e-commerce solutions

Federico Hertel Gherardi, Managing Director of Figmenta, stated: “Winning the LUXlife award for the second time is a true reflection of our team’s dedication to delivering innovative and results-driven marketing strategies. We are proud of our ability to adapt to our clients’ needs and continuously push the boundaries of what’s possible in digital marketing.”

Looking to the Future: Innovation and Growth

As Figmenta celebrates this prestigious recognition, the agency remains committed to innovation. The beauty and fashion industries are constantly evolving, and Figmenta’s ability to stay ahead of trends ensures its position as an industry leader.

With a focus on:

Influencer collaborations
Data-driven social media campaigns
Performance marketing strategies

Figmenta is dedicated to helping beauty and fashion brands maintain their competitive edge in the luxury market.

Partner with Figmenta

For beauty and fashion brands looking to unlock their full potential, Figmenta provides the expertise, vision, and innovative strategies required to succeed. As an award-winning digital marketing agency, Figmenta is the ideal partner to help your brand thrive in a competitive industry.

Join us in shaping the future of beauty and fashion marketing. Partner with Figmenta today.

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I'm Chiara
Figmenta Partnerships Manager

FAQ

What Figmenta means?

Figmenta comes from ancient Latin, the plural of “Figmentum,” meaning “imaginary things” or “creations born from imagination.” Imagination has always been our thing—helping us navigate big changes over the years while staying true to who we are: a Digital Agency with an international vibe and a knack for reinvention.

How is Figmenta’s offering structured?

Figmenta’s offering is organized into specialized divisions, each with its own focus and dedicated team. These divisions can work either independently or in sync, depending on the project’s needs. Sometimes only one division is involved, while other times multiple divisions collaborate seamlessly to deliver the best results.

Why does Figmenta call itself a boutique agency?

Being a boutique agency means focusing on the quality of our partnerships rather than taking on any client and managing projects mechanically. It might sound counterintuitive, but we’d rather earn less and work on projects that inspire us, push boundaries, and align with our working approach. For our clients, this translates into above-average attention to detail and a truly tailored approach. Yes, our prices might sometimes seem higher, but many clients tell us that our offers are “worry-free.” They save time, reduce stress, and provide the peace of mind that comes with knowing their project is in expert hands.

Do you work with small clients or early-stage startups?

Being “small” is more of a mindset than a size. We work—and have worked—with clients who may be small in scale but have big visions. Startups we’ve supported from their earliest days are now generating millions in revenue. What matters to us isn’t your size but your vision, your market knowledge, and your ability to recognize the effort required while trusting expert hands to guide you.

Where are you based?

Figmenta has been fully remote for three years. While our administrative bases are in the UK and Italy, our teams operate entirely remotely across eight countries, three continents, and six time zones.

How can I find out your prices?

Just head to the contact section and tell us what you need, a bit about yourself, and your industry. We always respond with a “starting from” price list, giving you an idea of whether we fit within your budget.

Figmenta Wins Beauty & Fashion Agency of the Year – Second Time in Three Years

Consistent Excellence in Beauty & Fashion Marketing

Expertise Across Beauty Sectors and Strategic Growth

Consistent Results and Client-Centric Solutions

Looking to the Future: Innovation and Growth

Partner with Figmenta

We serve clients worldwide with teams spread across multiple cities and three continents.

London, UK

Milan, Italy

San José

New Project?

Prefer a direct conversation?We're here ☺️

FAQ

Prefer a direct conversation?
We're here ☺️